Show Virginia Some Love.

LOVE VA is Keep Virginia Beautiful’s annual fall stewardship campaign, inviting Virginians to come together to care for the places we all call home.

From September 15 through November 15, individuals, families, schools, businesses, nonprofits, and local governments are encouraged to take part in projects that leave communities cleaner, greener, and more beautiful before winter arrives.

Whether you organize a neighborhood cleanup, plant trees, restore a park, host a recycling event, or complete another community improvement project, every act of stewardship helps build a stronger, healthier Virginia.

Every Beautiful Act Counts.

Four Ways to LOVE VA

❤️ Clean

Organize or participate in litter cleanups along roadsides, waterways, parks, trails, beaches, neighborhoods, and public spaces.

🌱 Beautify

Plant trees, flowers, and pollinator gardens, restore parks and playgrounds, improve community spaces, and complete projects that make Virginia more beautiful.

♻️ Recycle

Celebrate America Recycles Day by hosting recycling drives, collecting hard-to-recycle materials, or encouraging waste reduction and responsible recycling in your community.

🚬 Special Community Actions

Throughout the campaign, Keep Virginia Beautiful may highlight special volunteer opportunities and community initiatives that address specific environmental challenges—including targeted efforts focused on cigarette litter prevention and other emerging priorities.

Kick Off the Season

LOVE VA begins each September with Pickup with Pups, our fun, family-friendly cleanup event in partnership with the Richmond SPCA. Grab your dog—or borrow a friend—and help launch two months of community action across the Commonwealth.

Find Your Way to Participate

No project is too big or too small.

LOVE VA welcomes:

• Individual volunteers
• Families
• Schools and youth groups
• Businesses and corporate teams
• Civic organizations
• Faith communities
• Local governments
• Community nonprofits

Whether you volunteer for an hour or lead a large community project, your efforts help create lasting change.

Track Your Impact

This year, reporting your project is easier than ever.

Use the Keep Virginia Beautiful platform to register projects, report volunteer hours, document beautification efforts, and celebrate the collective impact being made across Virginia.

Together, we’ll showcase how thousands of individual actions become one statewide movement.

Why Fall?

Autumn is the perfect season to prepare our communities for winter.

LOVE VA encourages projects such as:

• Community litter cleanups
• Tree and native plant installations
• Pollinator habitat improvements
• Park, trail, and playground restoration
• Recycling drives
• Neighborhood beautification
• Community gardens
• Business district improvements
• Other projects that strengthen and beautify Virginia

Join the Movement

Showing Virginia a little love can make a big difference.

Whether you spend ten minutes picking up litter, organize a cleanup with coworkers, plant a pollinator garden, or lead a community beautification project, your efforts inspire others and help create cleaner, greener, and more beautiful communities for everyone.

Join us September 15 through November 15—and help show Virginia some love.